The Best eBook Template to Generate More Subscribers (With Easy Ideas)

The Best eBook Template to Generate More Subscribers (With Easy Ideas) As  a marketer, you’re creating a lot of content, and you want that content to generate subscribers. To generate those subscribers, you need to create content upgrades  your audience is chomping at the bit to download. You also know that giving away free ebooks as a content upgrade is a great way to generate more subscribers. Why? Because ebooks provide a ton of value which can convince your customers to give up their email address. At , we’ve generated as many as 2,625 new email subscribers from an ebook following the process you’re about to learn. But are ebooks worth the effort to build? Absolutely! And with the right template and outline, creating an ebook can be easy. This post will walk you through the nine steps you need to take to create and write an ebook effectively. Plus we’ve included three templates, so all you have to do is fill the text and turn it into a PDF. There’s no need for a designer. So you can throw the excuses of not having time to write an ebook out the window, and create content that generates subscribers and subsequently helps you grow your customer base. The Best eBook Template That Will Help You Generate More Subscribers In 9 Easy StepsDownload Your Ebook Template Bundle (Word + PowerPoint) Download your ebook template bundle to create ebooks at the drop of a hat quickly. Inside you’ll find: eBook outline template:  This template will help you format your thoughts and ideas before you start writing so you can stay on track. PowerPoint eBook template:  This PowerPoint ebook template will let you quickly customize and format your ebook so all you have to do is hit publish. Word  eBook template: This word template is another way for you to format, customize, and create your ebook. With these three templates, you won’t even need a designer to help you wrap up your ebook. You can do it all yourself. Grab this free #ebook template bundle from @to build your brand's authorityWhat Is An Ebook? For marketing purposes, an ebook is a brief book on a specific topic that is available in a downloadable format such as PDF, .mobi (to read on Amazon Kindle), and .epub (to read on Barnes and Noble Nook and other e-readers). These ebooks provide a variety of benefits for marketers, including: Generating subscribers Allowing you to reuse content you’ve previously written Telling a comprehensive story Getting your content on more  channels Ebooks provide something of value for customers while capturing information for the marketers who create them. Why Are Ebooks So Important For Marketers? Ebooks allow marketers to dive into a topic and teach their audience about it. The fact of the matter is blog posts sometimes can't be long enough to cover an entire topic, and if a topic is complicated, it can be challenging to cover in one post. By creating ebooks, marketers can target their audience and build content upgrades  that provide additional value for their readers. By ensuring that value, customers are then willing to share valuable information in return (ie. their email address). 9 Steps To Creating Your Own Ebook Writing an ebook can be easy as long as you plan. Because these books are a bit lengthier than your average blog post, it can be easy to get off track. However, by using this nine-step process, you’ll be able to, as we say at , plan your work, then work your plan. Here's how to create the perfect ebook for your business in nine steps.Step One: Choose Your Topic The first step in creating your ebook is to choose a topic. These topics should be something that your audience wants to learn more about. What questions do they have that you want your ebook to be able to answer? Now, you may already know the topics that your audience is interested in. If you don’t, you can use some necessary SEO keyword research skills to find out what your audience is interested in. So let’s say for example, that your audience is interested in gardening. To find a specific topic that your audience is interested in, open a tool like Moz  or Ahrefs  and type your subject into the search bar: From there, you’ll see a related list of keywords that match the topic you first entered. In the case of our example, our marketer might want to write an ebook on gardening tools, since it appears in list: If you don’t want to use keywords to determine your ebook topics, you could also pose a question to a Facebook group (if your brand has one) and ask what your audience wants to see directly. You could also create a survey using tools like Survey Monkey  or PollDaddy  and send it directly to your audience via email. Some questions you could ask your audience are: What are topics in our [industry] that you would be interested in learning about? What problems are you currently facing? What are the biggest problems your team is facing? Once you have determined what topic you want to cover, record it in your ebook outline template: Recommended Reading: How To Create Content That Ranks For 11,000+ Keywords With Julia McCoy From Express Writers [AMP 057] 4 Simple Brainstorming Techniques That Will Help You Write Killer Content This Is The Best 30-Minute Content Marketing Brainstorming Process Step Two: Create Your Title Once you have your topic decided, you need to figure out what major subtopics you want to cover in your book. These subtopics should help you zero in on the angle you want your ebook to cover. By zeroing in on an angle, you can avoid rambling to fill space. So let’s go back to our gardening example. The angles our example ebook could have may revolve around: Basic gardening tools list Kid-friendly gardening tools Ten types of gardening tools Best gardening tools List out potential angles for your book in your outline template: So for this example, our angle could be how to choose kid-friendly gardening tools. Once you have your angle figured out, you can create your title. Your title should answer a question your audience has about the subject to spark your audience’s  curiosity. Here are five fill-in-the-blank ebook headline templates you can use to get started. How To Do [Subject of ebook] in [Number] of Steps The Ultimate Guide to [Subject of ebook] How To [Subject of ebook] like a pro. The Beginners Guide to [Subject of ebook]. How to [Subject of ebook] to [benefit of reading your ebook]. Write out ten possible titles in your outline and choose the one that fits the angle you want to cover the best. Recommended Reading: Here Are The 101 Catchy Blog Title Formulas That Will Boost Traffic By 438% 43 Data-Driven Headline Ideas From 1,000 Of The Most Popular Posts ’s Headline Analyzer Step Three: Outline Your Chapters And Write Your Headers And Subheaders Once your title is decided,  you can move on to writing your ebook right? Not exactly. Before you jump into filling the pages of your ebook with the information,  outline your chapters and write your subheaders. This is an essential step in your ebook creation process because it will allow you to decide the order you want to share your information in. Plus it can help you avoid rambling. Remember,  this ebook is not your end all be all, magnum opus of your marketing career. Only include as much information as you need to thoroughly teach your reader about a topic. That means your ebook could have three chapters in it or seven. It needs to be as long as it needs to be to cover your topic and angle comprehensively. But no further. This is also why it is so important to have your angle figured out before you start writing. One way to do this is to create a mind map and highlight which portions of a topic you want to cover. Here’s an example of what a mind  map could look like: Let’s say our subtopic was finding the kid-friendly gardening tools for the job. After going through all of our research,  the team decides  this ebook is going to be broken into five  chapters. Our example gardening ebook could have the following chapters: Why having the right tools is so important for kid gardeners. Choosing your kid-friendly planting tools. Choosing your kid-friendly watering tools. Choosing your kid-friendly weeding tools. Choosing your kid-friendly harvesting or collection tools. Fill in your chapter titles in your template: Once you have your chapters outlined,  you can create the headers and subheaders within each one. These headers will help guide your reader and allow them to skim through and find information on the topic they  are looking for. One of our own writers,  Jordan Loftis, suggests creating your headers and subheaders as questions you want to answer in this chapter of your ebook. Now let’s say you don’t know questions your audience may have, how can you figure out what they are? You can send another survey or include questions in your initial survey that ask your audience what they want to learn about your potential ebook topic. Include open-ended questions like: What are five things you’d like to know about [subject]? What information do you need in order to solve [problem]? What do you already know about [subject]? Where have you already looked for information on [subject]? In the first chapter of our gardening ebook, some example header and subheader questions that your audience may want answers to could be: What types of kids gardening tools are there? What is a list of gardening tools that are safe for my kids? Where can I find the best gardening tools for my kids? How can I tell what a good tool for young children is vs. a bad one? What is the proper way to organize and store my kids tools so they last? Take those questions and format them into statements that become your headers. Once you have your chapters and headers worked out, you can transfer them into one of the ebook templates you downloaded earlier. Step Four: Write Each Chapter Now that you have your outline, you can start writing. For some, this can be nerve-wracking and cause writers to stare at a blinking cursor for hours on end, but not you. You have your outline to follow, so you know exactly what you want to write about. Even though your chapters and headers are in statement form, use the question-style headers you came up with earlier to guide your writing. Think of it like interviewing yourself; your reader has a question, and you are the expert with all the knowledge they need. As a blog writer, I find that writing for shorter periods of time helps me knock out blog posts as quickly as possible. So as you write  your ebook, try the following: Find someplace quiet. Turn off your phone. Turn off your computer notifications. Grab a glass of water. If you want to listen to music, try something without words. (Spotify’s Deep Focus playlist is a great option). At this point, you could also recycle your blog posts  and use that information in your ebook. Once you’re ready, add your written content to your ebook template. Once your chapters are written (but not edited), you can move on to drafting your foreword, introduction, and conclusion. Your foreword should explain to your reader why they would want to read this ebook. It should answer the question,  Ã¢â‚¬Å"Why should I (an audience member) read this book? What’s in it for me?† For our gardening ebook example, the foreword would address how we always want kids to be able to help in the garden but sometimes they can cause a mess instead of being helpful. The benefit to them is that they will be able to find the right tools to choose for their kids. Your introduction should summarize what they are going to learn reading this ebook. You should explain to your audience what they are going to learn and why they should care. In our example, this book will teach readers how to choose the right tools that will allow their kids to learn about gardening, but not cause a giant mess in the process. And your conclusion should summarize what they have learned from reading this ebook.  It should tell your reader what they’ve learned and how this will benefit them. At the end of our example gardening book, they should know what tools are great for kids who want to garden and how to properly store them to get as much use out of them as possible. Step Five: Edit and Format Your Ebook At this point, you should have a rough draft of your ebook template. Now you need to edit your draft. There are two steps to your editing process. The first one is editing for spelling and grammar. This is the point where you need to make sure you used the proper form of there  vs. they are  or that you added commas in the right places. Editing tools like Grammarly  or Hemmingway  may help you out here, but don’t solely rely on them to catch every error. Nothing beats a set of human eyes reviewing your content. Once your spelling and grammar check is complete, you can move on to line editing your ebook. Line editing is the process that allows you to ensure that your content is easy to read and you’ve thoroughly covered your topic. Taking a break in between your spelling and grammar check before you read your ebook is essential. You can line edit by reading your ebook draft line for line, or you can read it out loud. When you’ve completed your line edits and you know your content is error-free, you can move on to formatting the text in your ebook. Catherine Howard suggests  you do three things when formatting your ebook: Forget about page numbers. Remove all your indents or tabs. Avoid having a three or four line gap between your writing. The last step in your editing and formatting process is to call out quotes and statistics that you want to call to your reader’s attention. You can do this by blocking the text or changing the color: It’s important to remember that ebooks are displayed across a variety of different formats (PDF, .mobi, and .epub, for example) which means that how the book looks will be different in each one. Best practice here suggests writing your ebook in Microsoft Word and use word styles. This video walks you through how to format your ebook: If you choose to format your ebook for formats beyond the traditional PDF (which you can export from your Word ebook template that complements this blog post), the free tool Calibre will help you export your Word file into .mobi and .epub. This post  walks you through that process step by step. If you choose to do this, you may opt to provide your subscribers all three versions in a zip file so they can choose their optimal reading experience (PDF, Kindle, or Nook). Step Six: Create Graphics And Other Design Elements The next step in your process is to create any graphics or other design elements that you want to add to your ebook. Remember that graphics should not be added to your ebook at random;  they should always be used to enhance your readers understanding of the concept. If you don’t have a designer at hand,  tools like Canva  or Piktochart  can be a great place to create your graphics. If you just want to add images to your ebook, sites like Unsplash  or Stocksnap.io  are great places to find free stock photographs. Once you have graphics designed, you can add them to your ebook. Recommended Reading: How To Make The Best Blog Graphics (For Non-Designers) How To Design The Best Blog Graphics With Free Tools And Design Theory The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart How To Make An Infographic In 7 Easy Steps Step Seven: Build The Landing Page That Will Host Your Ebook Ebooks can be hosted in a variety of formats to attract subscribers including blog posts, emails, and landing pages. You don’t have to host your ebook on a landing page, but it can be a great place to direct your audience with little effort. Plus, you don’t have to worry about your ebook becoming buried in an out-of-date blog post. As a marketer, building a landing page can get complicated, especially if you don’t know how to code. That’s why tools like Unbounce  or LeadPages  are great options that allow marketers to easily create their own landing pages without knowing directly how to code. Just start on a site and choose a template to build from. Both LeadPages  and Unbounce  have models created explicitly for ebooks. These tools also help you host the ebook file itself, so once a subscriber gives you their email address, the page will automatically deliver the ebook. Simply select your template and start designing. Then follow the instructions from the respective tool to launch your landing page. Once your landing page is complete, it should look something like this: Some tips to keep in mind as you draft copy for the ebook landing page: Look to the information in your foreword for inspiration. Your goal is to convince visitors they need the ebook to solve a specific pain†¦ and to solve that pain, they simply need to give you their email address. Make them feel like they’re missing out if they don’t download the ebook. Others who downloaded the ebook already have experienced amazing results because of it†¦ right? Include testimonials, write copy that appeals to the fear of missing out, and reiterate that their life could be so much better if they simply downloaded the ebook. Recommended Reading: How to Write Landing Pages That Will Boost Your Conversions Step Eight: Add Calls To Action  Into Your Landing Page Once you have your book formatted and your landing page built, you can move on to adding your CTAs (call to action). The primary purpose of creating your ebook is to generate subscribers,  so you want as many people as possible to download your book. Creating the right CTA is essential to making that happen. CTAs should ask your reader to do something: Writing a great CTA is easy, you just need to tell your audience what they are going to get in exchange. According to Crazy Egg, there are six characteristics of a high-performing CTA button. They are: That your CTA is a clickable button. They have a compelling copy that takes action-oriented approach. They are placed logically on your page. They are a contrasting color from your page. They are close to the previous action your customer has taken. I.e., if they filled out a form, the CTA button would be right underneath it. They don’t compete with other things on your web page. Here are 54 words and phrases you can use in your CTAs: You can even create multiple CTAs, and A/B test  (which both Leadpages and Unbounce allow you to do) them to find which ones work best for your audience. Recommended Reading: How To Write A Call To Action In A Template With 6 Examples Step Nine: Promote Your Ebook The last step in your ebook creation process should be to promote it. The likelihood of someone randomly stumbling on to your landing page and finding your ebook is a little too close to the â€Å"hope is a strategy† approach,  so you need to give it a boost. There are a few different ways you can do this. Email Campaigns One way that you can promote your ebook is through an email campaign. Set up a series of emails that go out to your general list or a list of people who you think would be interested in downloading your ebook. Recommended Reading: What Are Good Email Click-Through Rates? We Share Our Data With You. The Complete, 4-Step Email List Building Strategy That Will Make You Successful Create a specific CTA for your emails and draft your content ahead of time. You can add tracking links (via bit.ly) that lead to your landing page so you can see how many of your email subscribers have clicked the link and downloaded your ebook. However, you can create the most compelling copy in the world but that won’t mean anything if your audience doesn’t see it. Which is why you need to send your email at the best time. Once your email is sent, track opens, clicks to your links as well as downloads of your ebook. Your email tracking data should be stored within your email service provider. For a project of this magnitude, ’s Head of Marketing Demand Generation, Nathan Ellering, suggests sending at least three emails to your existing subscribers over the course of three weeks. Social Media Campaigns Another way to promote your ebook to your followers is through a social media campaign. Social campaigns are an easy way to promote your content directly to your audience. How do you know how often to promote your ebook on each of your social media channels? Here is an infographic on the best publishing schedule for your ebook landing page: Using this promotion schedule will make it easy to maximize the reach of your content and get it in front of as many eyes as possible. Make Project Managing These 9 Steps a Cinch When you're releasing an eBook, it takes a lot of hands to make it come to life. You'll need: Writing. Editing. Design. Social media promo. Email promo. A landing page. makes it easy to manage all the moving parts of your marketing projects. With the Kanban dashboard, you can create custom project workflows so you can easily see exactly what stage your eBook is in. Here's how it works... First, navigate to the "project view" in your left-hand menu. From here, you can see what phase your eBook is in. Ready to move it from design to promo? No prob – just drag and drop. Keep that eBook project moving forward by focusing on the crucial steps. Everyone on your team is in the loop – which means fewer meetings and more time to get work done. Now, Let's Talk Topic Ideas This can often be the most difficult part of writing an eBook. Trying to figure out a topic that hasn't been already talked about to death is no easy feat. Here are 5 easy ways to compile your eBook. Repurpose Blog Posts As mentioned earlier, chances are you've got an eBook goldmine sitting right under your nose and you don't even realize it. One of the easiest ways to get your eBook going is to stitch together several of your blog posts to create an ultimate how-to eBook. Say you've got a bunch of posts about marketing automation... Create an "Ultimate Guide to Marketing Automation eBook" where relevant blog posts are fused together in a coherent way. You can re-write the content so it's different, without having to re-invent the wheel. 5 easy ways to write an eBook... plus a free eBook template.Conduct Some Original Research Who doesn't love a good statistic? Conducting original research is something more and more marketers are engaging in. It allows them to bring something unique to the table. Here's a stat from some original research, about original research: 37% of  B2B  and 20% of  B2C  marketers are using original research for content marketing purposes. This option is more time heavy on the front-end, but your efforts will be rewarded. For starters, one epic piece of content can drive your entire content strategy for the whole year. You can spin off micro, industry-specific reports; chop up infographics for social media content; use the data for talking points and presentations; the list goes on. Secondly, original research offers a great carrot for gated content and can be a lead magnet. Lastly, original research is one of the best ways to get backlinks. A study from SEO PowerSuite found that original research is the best way to get backlinks to your site. Compile Influencer Opinions Reach out to the big names in your industry and ask them for an interview on a specific topic. These interviews can be aggregated into an eBook to provide readers with exclusive insights from the best in the business. Not sure what to ask? Start with comments on any topics that have changed the industry recently; the challenges they face in their roles and how they have overcome those challenges; etc. Template Kit Why tell someone how to do something when you can show them. People love templates because they save a ton of time. Going back to our marketing automation example – you could produce an eBook containing 35 (or whatever number you like) marketing automation workflows, to make every marketer's life a lot easier. There are tons of directions you could take this... The "Everything You Need to Know About Essential Oils" Kit The Busy Parent's Cloth Diapering Kit The 2019 Content Planning Kit Etc. Share Your Knowledge With The World And Create An Amazing Ebook Now that you have your ebook templates and a strategy to create killer content,  you can start attracting new subscribers. The main problem that will hinder your success is your ability to be organized. Learn more about how can help you get and stay organized  (plus a lot more). Do you have your own ebook template? Share it with us in the comments. The Best eBook Template to Generate More Subscribers (With Easy Ideas) As  a marketer, you’re creating a lot of content, and you want that content to generate subscribers. To generate those subscribers, you need to create content upgrades  your audience is chomping at the bit to download. You also know that giving away free ebooks as a content upgrade is a great way to generate more subscribers. Why? Because ebooks provide a ton of value which can convince your customers to give up their email address. At , we’ve generated as many as 2,625 new email subscribers from an ebook following the process you’re about to learn. But are ebooks worth the effort to build? Absolutely! And with the right template and outline, creating an ebook can be easy. This post will walk you through the nine steps you need to take to create and write an ebook effectively. Plus we’ve included three templates, so all you have to do is fill the text and turn it into a PDF. There’s no need for a designer. So you can throw the excuses of not having time to write an ebook out the window, and create content that generates subscribers and subsequently helps you grow your customer base. The Best eBook Template That Will Help You Generate More Subscribers In 9 Easy StepsDownload Your Ebook Template Bundle (Word + PowerPoint) Download your ebook template bundle to create ebooks at the drop of a hat quickly. Inside you’ll find: eBook outline template:  This template will help you format your thoughts and ideas before you start writing so you can stay on track. PowerPoint eBook template:  This PowerPoint ebook template will let you quickly customize and format your ebook so all you have to do is hit publish. Word  eBook template: This word template is another way for you to format, customize, and create your ebook. With these three templates, you won’t even need a designer to help you wrap up your ebook. You can do it all yourself. Grab this free #ebook template bundle from @to build your brand's authorityWhat Is An Ebook? For marketing purposes, an ebook is a brief book on a specific topic that is available in a downloadable format such as PDF, .mobi (to read on Amazon Kindle), and .epub (to read on Barnes and Noble Nook and other e-readers). These ebooks provide a variety of benefits for marketers, including: Generating subscribers Allowing you to reuse content you’ve previously written Telling a comprehensive story Getting your content on more  channels Ebooks provide something of value for customers while capturing information for the marketers who create them. Why Are Ebooks So Important For Marketers? Ebooks allow marketers to dive into a topic and teach their audience about it. The fact of the matter is blog posts sometimes can't be long enough to cover an entire topic, and if a topic is complicated, it can be challenging to cover in one post. By creating ebooks, marketers can target their audience and build content upgrades  that provide additional value for their readers. By ensuring that value, customers are then willing to share valuable information in return (ie. their email address). 9 Steps To Creating Your Own Ebook Writing an ebook can be easy as long as you plan. Because these books are a bit lengthier than your average blog post, it can be easy to get off track. However, by using this nine-step process, you’ll be able to, as we say at , plan your work, then work your plan. Here's how to create the perfect ebook for your business in nine steps.Step One: Choose Your Topic The first step in creating your ebook is to choose a topic. These topics should be something that your audience wants to learn more about. What questions do they have that you want your ebook to be able to answer? Now, you may already know the topics that your audience is interested in. If you don’t, you can use some necessary SEO keyword research skills to find out what your audience is interested in. So let’s say for example, that your audience is interested in gardening. To find a specific topic that your audience is interested in, open a tool like Moz  or Ahrefs  and type your subject into the search bar: From there, you’ll see a related list of keywords that match the topic you first entered. In the case of our example, our marketer might want to write an ebook on gardening tools, since it appears in list: If you don’t want to use keywords to determine your ebook topics, you could also pose a question to a Facebook group (if your brand has one) and ask what your audience wants to see directly. You could also create a survey using tools like Survey Monkey  or PollDaddy  and send it directly to your audience via email. Some questions you could ask your audience are: What are topics in our [industry] that you would be interested in learning about? What problems are you currently facing? What are the biggest problems your team is facing? Once you have determined what topic you want to cover, record it in your ebook outline template: Recommended Reading: How To Create Content That Ranks For 11,000+ Keywords With Julia McCoy From Express Writers [AMP 057] 4 Simple Brainstorming Techniques That Will Help You Write Killer Content This Is The Best 30-Minute Content Marketing Brainstorming Process Step Two: Create Your Title Once you have your topic decided, you need to figure out what major subtopics you want to cover in your book. These subtopics should help you zero in on the angle you want your ebook to cover. By zeroing in on an angle, you can avoid rambling to fill space. So let’s go back to our gardening example. The angles our example ebook could have may revolve around: Basic gardening tools list Kid-friendly gardening tools Ten types of gardening tools Best gardening tools List out potential angles for your book in your outline template: So for this example, our angle could be how to choose kid-friendly gardening tools. Once you have your angle figured out, you can create your title. Your title should answer a question your audience has about the subject to spark your audience’s  curiosity. Here are five fill-in-the-blank ebook headline templates you can use to get started. How To Do [Subject of ebook] in [Number] of Steps The Ultimate Guide to [Subject of ebook] How To [Subject of ebook] like a pro. The Beginners Guide to [Subject of ebook]. How to [Subject of ebook] to [benefit of reading your ebook]. Write out ten possible titles in your outline and choose the one that fits the angle you want to cover the best. Recommended Reading: Here Are The 101 Catchy Blog Title Formulas That Will Boost Traffic By 438% 43 Data-Driven Headline Ideas From 1,000 Of The Most Popular Posts ’s Headline Analyzer Step Three: Outline Your Chapters And Write Your Headers And Subheaders Once your title is decided,  you can move on to writing your ebook right? Not exactly. Before you jump into filling the pages of your ebook with the information,  outline your chapters and write your subheaders. This is an essential step in your ebook creation process because it will allow you to decide the order you want to share your information in. Plus it can help you avoid rambling. Remember,  this ebook is not your end all be all, magnum opus of your marketing career. Only include as much information as you need to thoroughly teach your reader about a topic. That means your ebook could have three chapters in it or seven. It needs to be as long as it needs to be to cover your topic and angle comprehensively. But no further. This is also why it is so important to have your angle figured out before you start writing. One way to do this is to create a mind map and highlight which portions of a topic you want to cover. Here’s an example of what a mind  map could look like: Let’s say our subtopic was finding the kid-friendly gardening tools for the job. After going through all of our research,  the team decides  this ebook is going to be broken into five  chapters. Our example gardening ebook could have the following chapters: Why having the right tools is so important for kid gardeners. Choosing your kid-friendly planting tools. Choosing your kid-friendly watering tools. Choosing your kid-friendly weeding tools. Choosing your kid-friendly harvesting or collection tools. Fill in your chapter titles in your template: Once you have your chapters outlined,  you can create the headers and subheaders within each one. These headers will help guide your reader and allow them to skim through and find information on the topic they  are looking for. One of our own writers,  Jordan Loftis, suggests creating your headers and subheaders as questions you want to answer in this chapter of your ebook. Now let’s say you don’t know questions your audience may have, how can you figure out what they are? You can send another survey or include questions in your initial survey that ask your audience what they want to learn about your potential ebook topic. Include open-ended questions like: What are five things you’d like to know about [subject]? What information do you need in order to solve [problem]? What do you already know about [subject]? Where have you already looked for information on [subject]? In the first chapter of our gardening ebook, some example header and subheader questions that your audience may want answers to could be: What types of kids gardening tools are there? What is a list of gardening tools that are safe for my kids? Where can I find the best gardening tools for my kids? How can I tell what a good tool for young children is vs. a bad one? What is the proper way to organize and store my kids tools so they last? Take those questions and format them into statements that become your headers. Once you have your chapters and headers worked out, you can transfer them into one of the ebook templates you downloaded earlier. Step Four: Write Each Chapter Now that you have your outline, you can start writing. For some, this can be nerve-wracking and cause writers to stare at a blinking cursor for hours on end, but not you. You have your outline to follow, so you know exactly what you want to write about. Even though your chapters and headers are in statement form, use the question-style headers you came up with earlier to guide your writing. Think of it like interviewing yourself; your reader has a question, and you are the expert with all the knowledge they need. As a blog writer, I find that writing for shorter periods of time helps me knock out blog posts as quickly as possible. So as you write  your ebook, try the following: Find someplace quiet. Turn off your phone. Turn off your computer notifications. Grab a glass of water. If you want to listen to music, try something without words. (Spotify’s Deep Focus playlist is a great option). At this point, you could also recycle your blog posts  and use that information in your ebook. Once you’re ready, add your written content to your ebook template. Once your chapters are written (but not edited), you can move on to drafting your foreword, introduction, and conclusion. Your foreword should explain to your reader why they would want to read this ebook. It should answer the question,  Ã¢â‚¬Å"Why should I (an audience member) read this book? What’s in it for me?† For our gardening ebook example, the foreword would address how we always want kids to be able to help in the garden but sometimes they can cause a mess instead of being helpful. The benefit to them is that they will be able to find the right tools to choose for their kids. Your introduction should summarize what they are going to learn reading this ebook. You should explain to your audience what they are going to learn and why they should care. In our example, this book will teach readers how to choose the right tools that will allow their kids to learn about gardening, but not cause a giant mess in the process. And your conclusion should summarize what they have learned from reading this ebook.  It should tell your reader what they’ve learned and how this will benefit them. At the end of our example gardening book, they should know what tools are great for kids who want to garden and how to properly store them to get as much use out of them as possible. Step Five: Edit and Format Your Ebook At this point, you should have a rough draft of your ebook template. Now you need to edit your draft. There are two steps to your editing process. The first one is editing for spelling and grammar. This is the point where you need to make sure you used the proper form of there  vs. they are  or that you added commas in the right places. Editing tools like Grammarly  or Hemmingway  may help you out here, but don’t solely rely on them to catch every error. Nothing beats a set of human eyes reviewing your content. Once your spelling and grammar check is complete, you can move on to line editing your ebook. Line editing is the process that allows you to ensure that your content is easy to read and you’ve thoroughly covered your topic. Taking a break in between your spelling and grammar check before you read your ebook is essential. You can line edit by reading your ebook draft line for line, or you can read it out loud. When you’ve completed your line edits and you know your content is error-free, you can move on to formatting the text in your ebook. Catherine Howard suggests  you do three things when formatting your ebook: Forget about page numbers. Remove all your indents or tabs. Avoid having a three or four line gap between your writing. The last step in your editing and formatting process is to call out quotes and statistics that you want to call to your reader’s attention. You can do this by blocking the text or changing the color: It’s important to remember that ebooks are displayed across a variety of different formats (PDF, .mobi, and .epub, for example) which means that how the book looks will be different in each one. Best practice here suggests writing your ebook in Microsoft Word and use word styles. This video walks you through how to format your ebook: If you choose to format your ebook for formats beyond the traditional PDF (which you can export from your Word ebook template that complements this blog post), the free tool Calibre will help you export your Word file into .mobi and .epub. This post  walks you through that process step by step. If you choose to do this, you may opt to provide your subscribers all three versions in a zip file so they can choose their optimal reading experience (PDF, Kindle, or Nook). Step Six: Create Graphics And Other Design Elements The next step in your process is to create any graphics or other design elements that you want to add to your ebook. Remember that graphics should not be added to your ebook at random;  they should always be used to enhance your readers understanding of the concept. If you don’t have a designer at hand,  tools like Canva  or Piktochart  can be a great place to create your graphics. If you just want to add images to your ebook, sites like Unsplash  or Stocksnap.io  are great places to find free stock photographs. Once you have graphics designed, you can add them to your ebook. Recommended Reading: How To Make The Best Blog Graphics (For Non-Designers) How To Design The Best Blog Graphics With Free Tools And Design Theory The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart How To Make An Infographic In 7 Easy Steps Step Seven: Build The Landing Page That Will Host Your Ebook Ebooks can be hosted in a variety of formats to attract subscribers including blog posts, emails, and landing pages. You don’t have to host your ebook on a landing page, but it can be a great place to direct your audience with little effort. Plus, you don’t have to worry about your ebook becoming buried in an out-of-date blog post. As a marketer, building a landing page can get complicated, especially if you don’t know how to code. That’s why tools like Unbounce  or LeadPages  are great options that allow marketers to easily create their own landing pages without knowing directly how to code. Just start on a site and choose a template to build from. Both LeadPages  and Unbounce  have models created explicitly for ebooks. These tools also help you host the ebook file itself, so once a subscriber gives you their email address, the page will automatically deliver the ebook. Simply select your template and start designing. Then follow the instructions from the respective tool to launch your landing page. Once your landing page is complete, it should look something like this: Some tips to keep in mind as you draft copy for the ebook landing page: Look to the information in your foreword for inspiration. Your goal is to convince visitors they need the ebook to solve a specific pain†¦ and to solve that pain, they simply need to give you their email address. Make them feel like they’re missing out if they don’t download the ebook. Others who downloaded the ebook already have experienced amazing results because of it†¦ right? Include testimonials, write copy that appeals to the fear of missing out, and reiterate that their life could be so much better if they simply downloaded the ebook. Recommended Reading: How to Write Landing Pages That Will Boost Your Conversions Step Eight: Add Calls To Action  Into Your Landing Page Once you have your book formatted and your landing page built, you can move on to adding your CTAs (call to action). The primary purpose of creating your ebook is to generate subscribers,  so you want as many people as possible to download your book. Creating the right CTA is essential to making that happen. CTAs should ask your reader to do something: Writing a great CTA is easy, you just need to tell your audience what they are going to get in exchange. According to Crazy Egg, there are six characteristics of a high-performing CTA button. They are: That your CTA is a clickable button. They have a compelling copy that takes action-oriented approach. They are placed logically on your page. They are a contrasting color from your page. They are close to the previous action your customer has taken. I.e., if they filled out a form, the CTA button would be right underneath it. They don’t compete with other things on your web page. Here are 54 words and phrases you can use in your CTAs: You can even create multiple CTAs, and A/B test  (which both Leadpages and Unbounce allow you to do) them to find which ones work best for your audience. Recommended Reading: How To Write A Call To Action In A Template With 6 Examples Step Nine: Promote Your Ebook The last step in your ebook creation process should be to promote it. The likelihood of someone randomly stumbling on to your landing page and finding your ebook is a little too close to the â€Å"hope is a strategy† approach,  so you need to give it a boost. There are a few different ways you can do this. Email Campaigns One way that you can promote your ebook is through an email campaign. Set up a series of emails that go out to your general list or a list of people who you think would be interested in downloading your ebook. Recommended Reading: What Are Good Email Click-Through Rates? We Share Our Data With You. The Complete, 4-Step Email List Building Strategy That Will Make You Successful Create a specific CTA for your emails and draft your content ahead of time. You can add tracking links (via bit.ly) that lead to your landing page so you can see how many of your email subscribers have clicked the link and downloaded your ebook. However, you can create the most compelling copy in the world but that won’t mean anything if your audience doesn’t see it. Which is why you need to send your email at the best time. Once your email is sent, track opens, clicks to your links as well as downloads of your ebook. Your email tracking data should be stored within your email service provider. For a project of this magnitude, ’s Head of Marketing Demand Generation, Nathan Ellering, suggests sending at least three emails to your existing subscribers over the course of three weeks. Social Media Campaigns Another way to promote your ebook to your followers is through a social media campaign. Social campaigns are an easy way to promote your content directly to your audience. How do you know how often to promote your ebook on each of your social media channels? Here is an infographic on the best publishing schedule for your ebook landing page: Using this promotion schedule will make it easy to maximize the reach of your content and get it in front of as many eyes as possible. Make Project Managing These 9 Steps a Cinch When you're releasing an eBook, it takes a lot of hands to make it come to life. You'll need: Writing. Editing. Design. Social media promo. Email promo. A landing page. makes it easy to manage all the moving parts of your marketing projects. With the Kanban dashboard, you can create custom project workflows so you can easily see exactly what stage your eBook is in. Here's how it works... First, navigate to the "project view" in your left-hand menu. From here, you can see what phase your eBook is in. Ready to move it from design to promo? No prob – just drag and drop. Keep that eBook project moving forward by focusing on the crucial steps. Everyone on your team is in the loop – which means fewer meetings and more time to get work done. Now, Let's Talk Topic Ideas This can often be the most difficult part of writing an eBook. Trying to figure out a topic that hasn't been already talked about to death is no easy feat. Here are 5 easy ways to compile your eBook. Repurpose Blog Posts As mentioned earlier, chances are you've got an eBook goldmine sitting right under your nose and you don't even realize it. One of the easiest ways to get your eBook going is to stitch together several of your blog posts to create an ultimate how-to eBook. Say you've got a bunch of posts about marketing automation... Create an "Ultimate Guide to Marketing Automation eBook" where relevant blog posts are fused together in a coherent way. You can re-write the content so it's different, without having to re-invent the wheel. 5 easy ways to write an eBook... plus a free eBook template.Conduct Some Original Research Who doesn't love a good statistic? Conducting original research is something more and more marketers are engaging in. It allows them to bring something unique to the table. Here's a stat from some original research, about original research: 37% of  B2B  and 20% of  B2C  marketers are using original research for content marketing purposes. This option is more time heavy on the front-end, but your efforts will be rewarded. For starters, one epic piece of content can drive your entire content strategy for the whole year. You can spin off micro, industry-specific reports; chop up infographics for social media content; use the data for talking points and presentations; the list goes on. Secondly, original research offers a great carrot for gated content and can be a lead magnet. Lastly, original research is one of the best ways to get backlinks. A study from SEO PowerSuite found that original research is the best way to get backlinks to your site. Compile Influencer Opinions Reach out to the big names in your industry and ask them for an interview on a specific topic. These interviews can be aggregated into an eBook to provide readers with exclusive insights from the best in the business. Not sure what to ask? Start with comments on any topics that have changed the industry recently; the challenges they face in their roles and how they have overcome those challenges; etc. Template Kit Why tell someone how to do something when you can show them. People love templates because they save a ton of time. Going back to our marketing automation example – you could produce an eBook containing 35 (or whatever number you like) marketing automation workflows, to make every marketer's life a lot easier. There are tons of directions you could take this... The "Everything You Need to Know About Essential Oils" Kit The Busy Parent's Cloth Diapering Kit The 2019 Content Planning Kit Etc. Share Your Knowledge With The World And Create An Amazing Ebook Now that you have your ebook templates and a strategy to create killer content,  you can start attracting new subscribers. The main problem that will hinder your success is your ability to be organized. Learn more about how can help you get and stay organized  (plus a lot more). Do you have your own ebook template? Share it with us in the comments.

Brief summary abput a case Essay Example | Topics and Well Written Essays - 250 words

Brief summary abput a case - Essay Example Therefore, interstate commercial and economic trend can be affected if this ruling failed to be upheld. The congressional federal law had the rationale to regulate any activity that affects interstate economic activity. In this case, the constitutional federal law preempted California state law. SDI, Kaplan and Brunk had filed a case in a district federal court arguing that they had stood to challenge the legality of the search and that their right as stipulated in the fourth Amendments had been violated, (Reilly, 1983, p141). They requested that since the search warrant was vague and overboard then the evidence presented by the IRS agents was inadmissible and should be suppressed, (Reilly, 1983, p141). The district federal court ruled in their favor. The government appealed through the court of Appeal Ninth Circuit. This decision was reversed by the court of appeal. The judges said that there was no evidence that SDI, Kaplan and Brunk made steps maintain the privacy of the items, they had no direct control over the property that was seized as evidence, and they did not have a strong connection with the seized items, (Reilly, 1983, p143). All these were vital requirements for the items to be perceived as private. However, the court acknowledged that they had direct control over both the premises and the entire building. Therefore, there was a certain extent of privacy accorded to them by that virtue alone. However, with regard to their standing to challenge the search, further proceedings were necessary and the decision by the district federal court stood reversed. It was noted that some evidence was admissible while other was not, (Reilly, 1983,

The Japanese developmental state served as a model for other Asian Essay

The Japanese developmental state served as a model for other Asian state's industrialization, but do the problems that Japan has - Essay Example In the model the state enjoys the right of controlling the economy more efficiently. The state in the model has been defined as an independent and autonomous political power. A developmental state is supposed to have strong intervention of the government with extensive planning and regulations. The countries outside East Asia satisfy the criteria for developmental state. Developmental State Model A regulatory state is governed by the regulatory agencies empowered to enhance the protection of the public from different kinds of market failure including monopolistic competition. The regulatory agencies also provide collective goods that aim to curb the excessive demand of the market that remains unsatisfied. A developmental state has more direct intervention into the economy and contributes in promotion of new industries and reduces the dislocations that are caused by the shifts in investments as well as profits from the old to the emerging industries. The main difference between regula tory state and developmental state is developmental state can pursue the policies directed for industries while regulatory states cannot do so. In Japan, there is little ownership of the government in industry. The private sector is rigidly guided as well as constrained by bureaucratic government elites. The government elites are not the elected officials and thus lack the capability to influence the working or the corporate class through political process (Woo-Cumings, 1999, p. 93). The developmental state emphasises on the market share rather than profit, focuses on the transfer of technology to foreign countries, lends time to promote economic growth rather than political freedom. Japan was the first country to witness successful industrialization. If the perspective of economic development is taken into account the development of the country followed the same pattern as in other developing countries. The factors that influenced the development of Japan include macroeconomic stab ility, development of human capital and economic infrastructure. It is difficult to equate a booming economy with a developmental state where the economies are dependent on external factors like inflows of foreign support in the form of aid or exports of raw materials. Therefore it can be stated that the concept of developmental state not only refers to economic and human development but presents the role of the state in enhancing the natural resources and lay down a distinctive and clear decision making processes. The model and the Problems for Japan The industrial policy of the country was based on the financial support and the taxation systems of the government. For the allocation of financial resources for prioritized sectors a large amount of loans were directed to develop the infrastructure of economy. The support of the government was modest but the activities of the government encouraged additional funding from the private banks. The total funding was under the supervision o f the Export-Import Bank of Japan. The outcome of the implementation of the industrial policy was not always envisaged. Three reasons can be accounted for the implementation failure. The choices of the policies were flawed, the power of enforcement was not stringent as it allowed the private sector to work against the intension of the government and government ex

One of the themes of block 5 is the way in which characters may be Essay

One of the themes of block 5 is the way in which characters may be portrayed in prose fiction, and in drama. Select two characters from different works studied - Essay Example Euripides and Shaw bring out these traits by allowing the characters to express their feelings, giving them social status which goes a long way in defining them as individuals and exploring their sensitivity. In this regard both writers have used direct as well as indirect methods of characterization. Euripides uses the technique of exposition to give an insight into Medea’s character and to provide a history of her background thus far. The nurse delivers this introduction and at the very onset, we are able to divine her personality and a glimmer of the devastation she is capable of wreaking on those who unwisely cross her. According to the nurse, â€Å"Her mind thinks in extremes†¦ She’ll not put up with being treated badly†, she is a creature of violent passions and has committed horrifying acts in the name of love, but now her ardent love has soured and â€Å"She’s a dangerous woman† (Euripides, 2006)1. Thus his Medea creates a powerful impression even before she comes on stage. Euripides uses the essential tool of drama – dialogue, to allow Medea to express her feelings and plans for revenge. Thus the audience manages to get first-hand information about her inner-most thoughts and emotional state. Further he allows her actions to speak for themselves. It is Medea’s ability to act on schemes devised by a mind twisted by the suffering inflicted on her person that makes her particularly dangerous. Euripides makes her character convincing by revealing suitable provocation that goads her onto such dastardly excesses like murdering her own children. Euripides uses indirect characterization as well in his portrayal of Medea. The other characters react to her personality, thereby offering fresh insight into her character. For example there is a scene where Creon exiles her out of fear for the safety of his family. He tells her, â€Å"†¦ you’re a clever

Music In The Movies: Experiencing Something New :: essays research papers fc

Question: â€Å"For the elements of music are not tones of such and such a pitch, duration and loudness, nor chords and measured beats; they are like all artistic elements, something virtual, created for perception . . .sounding forms in motion.† [Suzanne Langer, Feeling and Form (1952), p.107]. The success of music in film relies on the perceptions and interpretations of audiences based on their social experiences. Discuss. Response to Question: The function of film music is not easily defined. Film music is often associated with realizing the social experiences of the audience, such associations then leading into psychological and aesthetical discussion. Whether or not film music is examined as an analyzable art form, it is part of an audiovisual system that allows spectators to escape. If this is so, music is subliminal in the sense that it unconsciously prepares the spectator for the means by which to do so. Cinema events can allow audiences to perceive reality in a passive framework and therefore, the success of film music does not heavily rely upon interpretations of viewers’ social experiences. More to the point is the fact that film music allows a virtual reconstruction of ‘experience’ along with the proposal of new ones. If cinema accommodates the invention of virtual social experiences, then by what means does the music contribute to this? An understanding of the relationship between music and the cinematic world of the ‘make believe’ will help to answer this question. Film music can allow far-fetched ideas to become plausible. Alien attacks, shootings, murders and court room hearings are not usually associated with the vocabularies of our everyday social experiences, so how can cinema extrapolate such experiences so realistically? Music certainly has an important role. Suzanne Langer discusses in depth the associations between music and time. She suggests that: Music creates and image of time measure by the motion of forms that seem to give it substance, yet a substance that consists entirely of sound, so it is transitoriness itself. Music makes time audible, and its form and continuity sensible. Jean Mitry has similar ideas: Film needed a king of rhythmic beat to enable the audience to measure internally the psychological time for the drama, relating it to the basic sensation of real time. Consequently, film music can cover up the incoherencies between real time and virtual time. The relative time passed between events on screen can be expressed through the music. How else can a narrative spanning decades logically take place within and hour or two of film?

Management Yesterday and Today Essay

When identifying unit process inputs and outputs, try to talk with employees working with those processes. However, while these employees will give good information, some inputs and waste outputs may be overlooked because they are too familiar with the process. Talk to other employees and, perhaps more importantly, walk around the business premises and take a good look. For every input, there must be a corresponding output. Make sure that there is an output for each input to a unit process. If there is a weight change in a raw material or product, account for the difference and make sure it is included in the input/output diagram. Remember all wash water, atmospheric emissions, dust and any pollution. Balancing inputs and outputs is a useful method of tracking down waste outputs that may otherwise be overlooked. On the other hand, system in supermarkets depend on employees, suppliers, customers and even the competition for research, development and profit. Because the business doesn’t have control af all the environmental forces, it relies on predictions and contingencies to cope with unempected input. During the 1960s, researchers began to analyse organisations from a systems perspective, a concept taken from the physical sciences. A system is a set of interrelated and interdependent parts arranged in a manner that produces a unified whole. The two basic types of systems are closed and open. Closed systems are not influenced by, and do not interact with, their environment. In contrast, open systems dynamically interact with their environment. Today, when we describe organisations as systems, we mean open systems. An organization takes in inputs (resources) from the environment and transforms or processes these resources into outputs that are distributed into the environment. The orga nisation is ‘open’ to, and interacts with, that environment (Robbins, Stagg, Bergman & Coulter, 2008, p. 52). System researchers envisioned an organisation as being made up of ‘interdependent factors, including individuals, groups, attitudes, motives, formal structure, interactions, goals, status, and authority’. What this means is  that managers coordinate the work activities of the various parts of the organisation and ensure that all the interdependent parts of the organisation are working together so that the organisation’s goals can be achieved. For example, the systems approach would recognise that, no matter how efficient the production department might be, if the marketing department does not anticipate changes in customer tastes and work with the product development department in creating products customers wants, the organisation’s overall performance will suffer (Robbins, Stagg, Bergman & Coulter, 2008, p. 52). In addition, the systems approach implies that decisions and actions taken in one organisational area will affect others, and vice versa. For example, if the purchasing department does not acquire the right quantity and quality of inputs, the production department will not be able to do its job effectively (Robbins, Stagg, Bergman & Coulter, 2008, p. 53). Finally, the systems approach recognises that organisations are not self-contained. They rely on their environments for essential inputs and as sources to absorb their outputs (Robbins, Stagg, Bergman & Coulter, 2008, p. 53).

What Is Freud’s Unconscious Theory and How Is It Applied...

What is Freud’s unconscious theory and how is it applied in the art work of Dada/ surrealist artists? Sigmund Freud was a Jewish Austrian neurologist who founded the discipline of psychoanalysis. Freud went on to develop theories about the unconscious mind. The concept of the unconscious theory was central to Freud’s ideas of the human mind. He first introduced his ideas around the unconscious theory when trying to explain what happens to ideas that are repressed but remain in the mind. In Freud’s original outline of the main principles to the theory, he believed the mind was made up of 3 systems – the unconscious, preconscious, and the conscious. The unconscious part of the mind is made up of hidden desires, impulses or wishes of†¦show more content†¦This can lead to one of the most difficult and self destructive problems in humans; unconscious guilt or anxiety as the Id, Ego, and Super Ego struggle to keep in balance. Lastly, there are two more principles; the Reality Principle, and the Pleasure Principle, which make up Freud’s Theory of the Unconscious. The Pleasure Principle is linked to the unconscious and it is impulsive, primitive and disorganized. According to Freud, it rules people from birth and it is basically to do with the gratification of sexual urges. The pleasure principle is always the main motive force of the unconscious as it pushes people towards immediate gratification of their wishes. This is the tendency behind all natural impulses and urges. In contrast, as a person matures and has to work in a social environment, the Reality Principle comes into play. It involves conscious, logical thinking and lets us delay gratification in order to get on with everyday life. This principle causes sexual energy to be redirected to safer and more socially acceptable behavior such as into some sort of creative outlet e.g art. Therefore it is being repressed into the unconscious or prec onscious mind. It is a constant tug of war between the pleasure and reality principles, but if it were not for the development of the reality principle we would be in trouble- we wouldn’t be able to delay gratification, estimate consequences, or assess reality. Freud’s Theory of the Unconscious is evident in art workShow MoreRelatedWhat Is Freud’s Unconscious Theory and How Is It Applied in the Art Work of Dada/ Surrealist Artists?1968 Words   |  8 PagesWhat is Freudà ¢Ã¢â€š ¬Ã¢â€ž ¢s unconscious theory and how is it applied in the art work of Dada/ surrealist artists? Sigmund Freud was a Jewish Austrian neurologist who founded the discipline of psychoanalysis. Freud went on to develop theories about the unconscious mind. The concept of the unconscious theory was central to Freudà ¢Ã¢â€š ¬Ã¢â€ž ¢s ideas of the human mind. He first introduced his ideas around the unconscious theory when trying to explain what happens to ideas that are repressed but remain in the mind. What Is Freud’s Unconscious Theory and How Is It Applied... What is Freudà ¢Ã¢â€š ¬Ã¢â€ž ¢s unconscious theory and how is it applied in the art work of Dada/ surrealist artists? Sigmund Freud was a Jewish Austrian neurologist who founded the discipline of psychoanalysis. Freud went on to develop theories about the unconscious mind. The concept of the unconscious theory was central to Freudà ¢Ã¢â€š ¬Ã¢â€ž ¢s ideas of the human mind. He first introduced his ideas around the unconscious theory when trying to explain what happens to ideas that are repressed but remain in the mind. In Freudà ¢Ã¢â€š ¬Ã¢â€ž ¢s original outline of the main principles to the theory, he believed the mind was made up of 3 systems à ¢Ã¢â€š ¬Ã¢â‚¬Å" the unconscious, preconscious, and the conscious. The unconscious part of the mind is made up of hidden desires, impulses or†¦show more content†¦This suggests his childhood fear of sex has been repressed in the unconscious and is coming through into his paintings through Freudian methods such as deep symbolism, dream like landscapes and figures, and even slight use of humour. As well as the use of sexual motifs, Dali has juxtaposed many objects in this painting such as the stamen of the lily and the tongue of the lion, the locust over the human mouth, the woman morphing into Dalià ¢Ã¢â€š ¬Ã¢â€ž ¢s face. This all suggests that Dali was representing his hidden desires through the absurdity of the juxtaposition of these objects. It was a way of expressing his unconscious as these objects have turned into something strange and drea mlike; some of them improbably enlarged (the locust), and some morphed into one another (the woman, Dalià ¢Ã¢â€š ¬Ã¢â€ž ¢s face and the lower part of the manà ¢Ã¢â€š ¬Ã¢â€ž ¢s body). Joan Miro, also a surrealist artist, created the art work à ¢Ã¢â€š ¬Ã‹Å"Catalan Landscapeà ¢Ã¢â€š ¬Ã¢â€ž ¢ in 1923-4. To Miro, surrealism was an artistic response to the power of dreams and the unconscious mind, but was only a brief obsession. Within the painting, the flat shapes and lines (mostly black or coloured) suggest the subjects, sometimes quite cryptically. Because the subjects are not immediately known as to what they mean or are this shows that Miro has been influenced by the idea thatShow MoreRelatedWhat Is Freud’s Unconscious Theory and How Is It Applied in the Art Work of Dada/ Surrealist Artists?1958 Words   |  8 PagesWhat is Freud’s unconscious theory and how is it applied in the art work of Dada/ surrealist artists? Sigmund Freud was a Jewish Austrian neurologist who founded the discipline of psychoanalysis. Freud went on to develop theories about the unconscious mind. The concept of the unconscious theory was central to Freud’s ideas of the human mind. He first introduced his ideas around the unconscious theory when trying to explain what happens to ideas that are repressed but remain in the mind. InRead MoreThe Dada Art Movement During World War I1272 Words   |  6 Pages The DADA art movement was an anti- art/anti-war political movement against war (WWI). World War I caused over 6.6 million civilian and military deaths (World war I by the Numbers, 2015) and this upset many people. Artist’s decided to react and protest using their talent starting what we know as the DADA art movement.The movement began in the 1916 in Zurich, Switzerland connecting art to the social conditions of what was going on in the world. Dadaist felt the battle over the landRead MoreDadaism Art1273 Words   |  6 PagesWhat is Dadaism? Dadaism was a movement of (anti) art and literature, which ranged in a wide variety of art such as paintings, drawings, photographs, poetry, sculptures, collages, and theatre acts. Dadaism was a movement (or not meant to be it was an anti-movement to begin with) that began in the early twentieth century during the period of World War 1 in Zurich Europe. Dadaism was meant to provoke it’s viewers and it was a made up art with n o rules accept to not follow basic and modern art â€Å"rules†